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As the seasons shift and the days grow longer, there’s no better time to refresh your beauty routine with the latest spring essentials. March marks the start of a new beauty chapter—one where dewy skin, fresh floral scents, and playful pops of colour take centre stage. 

Whether you’re looking to revive winter-worn skin, embrace the latest makeup trends, or upgrade your hair and body care, this month’s beauty launches offer the perfect transition into spring.

From lightweight, glow-boosting skincare to vibrant makeup shades inspired by the season’s blossoming landscapes, the best beauty buys of March are all about renewal. 

Whether you’re after a radiant complexion, a statement lip, or the ultimate spring fragrance, March’s beauty drops have something for every routine and budget.

To help you navigate the must-haves of the season, we’ve rounded up the best new beauty buys that deserve a spot in your collection. From cult skincare heroes to makeup bag game-changers, these are the products set to define your spring glow-up. Ready to refresh? Here are the top picks to shop now.

  • Jo Malone © Jo Malone
    Jo Malone

    Beach Blossom Cologne

    Jo Malone

    Dreaming of summer? One spritz of this gorgeous fragrance and it will scent you away to a sunny Italian beach. 

    Im simply obsessed with this fragrance. It combines lime ,mint, alluring tonka bean, vanilla and a refreshing twist on coconut water. 

    This light yet tropical fragrance  will be going straight into my hand luggage on my next flight. 

  • Dior Beauty© Dior Beauty

    Forever Glow Luminizer

    Dior

    In case you missed the memo, shimmering finishes are back. Whilst blush is still popular, we are all yearning for that that radiant sun-kissed sparkle - and Dior's latest offering is the perfect addition to your makeup bag. 

    Housed in a couture silver case adorned with the iconic CD initials, it's also a perfect accessory. This unique formula is available in three shades and features pearlescent micro-pigments that blends seamlessly with the skin and captures the light from every angle. This spring, it's all about the shine.


  • skinceuticals© skinceuticals

    C E Ferulic For Visible Signs of Ageing

    Skinceuticals

    Looking to upgrade your vitamin C in your skincare routine? Skinceutical's serum, is known for its potent antioxidant combination that helps neutralize free radicals, protect against environmental damage, and improve visible signs of aging like wrinkles, discoloration, and loss of firmness. Skinceutical's are also celebrating their 20th anniversary so now is the perfect time to invest in a better skincare routine. 

  • Fenty Beauty purple lipstick © Fenty Beauty

    Gloss Bomb Stix High-Shine Gloss Stick in 'Icy Amethyst'

    Fenty Beauty

    Fenty Beauty continues to raise the bar with each new release and now they have released a luscious lip gloss and lipstick in one but with a stunning shimmer finish. My favourite shade is Icy Amethyst , it's a gorgeous, sheer lavender shade with blue and pink iridescent glitter. Unlike other products, it isn't gritty on the lips and provides moisture and insnat plumpness, 

  • Mac strobe cream © MAC cosmetics

    Strobe Cream in 'Uvlite'

    MAC Cosmetics

    This unique 2-in-1 moisturiser and highlighter by MAC Cosmetics is perfect for spring. If you pick up any shade, make sure it's Uvlite, a pearlescent violet that boosts the look of dull skin and illuminates with iridescent particles. Wear alone of under foundation for a glow like no other. Obessed!

  • medik8

    Liquid Peptides Advanced MP

    Medik 8

    If you're looking for magic in a bottle, look no further than Medik 8's Liquid Peptides Advanced MP. 

    It targets the formation of wrinkles at their foundation and delivers a filler-like effect. It also supports collagen growth, elastin and hyaluronic acid levels, for smoother, firmer-looking skin in every drop.  

  • Shark © SHARK

    FlexStyle 5-in-1 Air Styler & Hair Dryer

    Shark

    I must admit, I was late to the game with the Shark Flex Style. However, after trying it recently, it has pretty much changed my life. This tool is powerful, fast drying meets versatile multi-styling. With a single twist, it rotates between a hair dryer and a versatile styling wand. I have 5 products in one which is so handy for on-the-go travel. 

  • Lancome © Lancome

    Lash Idôle Flutter Extension Instant Lengthening Mascara

    Lancôme

    This is my new go-to for ultra, fluttery yet natural looking lashes. Lancôme's precise brush, has 480 ultra-thin micro bristles that  instantly elongates, separates and perfectly flares lashes from root to tip for a super-long look. 

  • summer fridays eye mask © Cult Beauty

    Jet Lag Eye Patches

    Summer Fridays

    Now this product is perfect for an on-the-go beauty refresh. Summer Friday's hydrogel eye patches target sleepy skin in need of a wake up call. 

    I'm someone who struggles with sleep and these are a remedy for tired, baggy, puffy eyes. After using them, my eyes looked brighter and my makeup glided on better and had a much smoother finish. As far as ingredients go, they are infused with texture-refining niacinamide and jojoba oil. 

  • milk makeup© Space NK

    Hydro Grip Gel Tint

    Milk Makeup

    As we look to spring, I start to leave the full-coverage foundation's behind in favour of light skin tints. One of my new favourites is Milk Makeup's Hydro Grip Gel Tint. It's an innovative gel-based skin tint that boosts hydration and gives off a radiant, natural look with a dewy finish. 

  • drsturm© dr sturm

    Ceramide Drops Face Oil

    Dr Barbara Sturm

    This lightweight facial oil has become a spring staple. It does everything you would need from this a facial oil; it enhances hydration and smoothness for a healthier skin barrier. If we're talking long term results it's an anti-aging powerhouse that boosts the skin’s antioxidant supply and helps increase firmness and elasticity.What more could you need? 


  • sol de jeniero

    Delícia Drench Shower Oil 

    Sol de Janeiro

    There is nothing I love more than a hydrating shower oil, and this Sol de Janeiro one has become a firm favourite in my routine. 

    It's a moisturising oil-to-milk body wash that works to support the microbiome. As for the smell, think a woody gourmand scent that is instantly uplifting. I leave the shower with my skin feeling velvety smooth and smelling divine. 

  • boots luxury beauty box © Boots

    Easter Luxury Beauty Box

    Boots

    Now this is the perfect buy for a spring beauty refresh and for the cost, it's a steal. This box values at £233 but you can buy it for just £52 and it includes 14 luxury products, in which four are full-size. Brands include Estee Lauder, Laneige, Urban Decay etc. There are an array of products including travel fragrance and nourishing skincare to a makeup brush and ‘blonzer’. 

  • simi haze blush © Cult Beauty

    Beauty Colour Glaze Lip and Cheek Pigment

    SIMIHAZE BEAUTY

    During spring, I love blushes that provide a sheer wash of colour - but also has a buildable finish. 

    In terms of formula, it has a Mirror Polishing Complex that is quite cushiony to the touch but once applied it has hyper-reflective pearls that create  a dimensional, iridescent finishing effect on the skin.

    This is also a multi-task product so can be used across the lips for an instant boost of colour.

  • matiere premiere© Harrods

    Vanilla Powder Hair Perfume

    Matiere Premiere

    Hair perfume has quickly become one of my favourite beauty products. Matiere Premiere’s much-anticipated Vanilla Powder fragrance, now in hair perfume form, is now my go-to pick. With one spritz, you are enveloped with a rich vanilla scent with coconut and white musk tones bubbling underneath. It's simply divine and has real staying power on my locks.

How we chose:

  • Performance and personal testimony: The best beauty buys chosen below are products that our beauty writer, Aaliyah Harry personally rates.  
  • High performance and consistent use: All the picks selected have been used consistently and as a beauty writer who is well informed, they have all been selected carefully. The products vary, spanning from mascaras to moisturisers, but are united in the fact that they are all high-performing products. 

HELLO!'s selection is editorial and independently chosen – we only feature items our editors love and approve of. HELLO! may collect a share of sales or other compensation from the links on this page. To find out more visit our FAQ page.

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